October 25, 2019
SARASOTA —Sam Rodgers Homes was recently announced as the winner of the 2019 Best Digital Marketing Campaign Award at The annual Manatee-Sarasota BIA Celebration of Excellence Awards. This is a prestigious recognition among home builders in the industry.
For luxury builders, like Sam Rodgers Homes, the truth is that quality digital marketing is one of the best ways to generate qualified leads. They were able to do just that, with a digital campaign that beat out all the others.
With the help of CEA Marketing, a Clearwater-based advertising agency specializing in homebuilder promotions, Sam Rodgers Homes created a consistently positive mobile-friendly experience designed to provide information to prospective homebuyers. The campaign provided an informative and useful resource, then encouraged prospective buyers to explore Sam Rodgers Homes for themselves while generating quality leads.
The campaign centered around a guidebook titled “Top Modern Custom Upgrades for Luxury Homes.” It was then supported by Email Marketing, Banner Ads, Blogs, a Social Media Campaign and a Remarketing Strategy that all worked together.
To download and view the Guidebook, simply click here.