Kari Rowell

Kari Rowell is the Director of Sales and Marketing at Sam Rodgers Homes, overseeing how the company’s homes and communities are positioned, presented and brought to market. Her role connects the sales experience with the marketing behind it, from new community launches and pricing strategy to the way buyers first discover Sam Rodgers Homes.

With a background in construction management and residential real estate, Kari brings a builder’s perspective to sales and marketing. She understands that choosing a home is about more than a floor plan or a price point, and works closely with the sales, design and construction teams to make sure buyers have clear information and a consistent experience from the beginning.

Much of her work happens before a buyer ever walks through the door — shaping how a new community is introduced, how homes are presented and how the story behind each opportunity is told. Once they do, the goal is simple: make it easy to understand what makes the home different and give buyers the information they need to decide if it is right for them.